Big Ten TV deal

[George64]

The Big Ten's big TV deal, which will divide the conference's sports among Fox, NBC and CBS broadcasts, is worth an average of at least $1 billion a year.  Understandably, the "student-athletes" want a cut. If I want to watch professional sports, I'll watch the NHL. I wonder how much will filter down to needy, but uncoordinated students?
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[ugarte]

The Big Ten's big TV deal, which will divide the conference's sports among Fox, NBC and CBS broadcasts, is worth an average of at least $1 billion a year.  Understandably, the "student-athletes" want a cut. If I want to watch professional sports, I'll watch the NHL. I wonder how much will filter down to needy, but uncoordinated students?
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probably as much as they contribute to the marketability of the games?

[RichH]

The Big Ten's big TV deal, which will divide the conference's sports among Fox, NBC and CBS broadcasts, is worth an average of at least $1 billion a year.  Understandably, the "student-athletes" want a cut. If I want to watch professional sports, I'll watch the NHL. I wonder how much will filter down to needy, but uncoordinated students?
.

probably as much as they contribute to the marketability of the games?

If those poseurs in the Yost student section start making bank, I'm going to be very upset.