Hahvahd @ Cornell 01/27/17

Started by Johnny 5, January 25, 2017, 07:17:41 AM

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Johnny 5

Cure for cancer? Soon. Cure for stupid? Never. ~ Prof. B. Honeydew

upprdeck

interesting that to  buy Harvard tickets you need to buy a 4 game pack for $80..

andyw2100

Quote from: upprdeckinteresting that to  buy Harvard tickets you need to buy a 4 game pack for $80..

I don't see anything wrong with that.

There are a lot of face-timers who don't really support the team, aren't all that interested in Cornell Hockey, and who only want to go to the Harvard game because it's the thing to do. Perhaps if they buy tickets for three other games, they'll go to some other games, or give the tickets away to friends who will attend. If this gets more butts into the seats at Lynah, I'm all for it.

Cop at Lynah

This is just the latest example of the Athletics admin trying to make up for lost revenue caused by their own greed/policies.  If the ticket prices were brought back down to market rate then there wouldn't be any dam tickets (empty seats) to sell in the first place.

Trotsky

Does Athletics use any rational algorithm to determine pricing?  You would think event management was such a big sector that there must be tons of methods out there to determine the maximum revenue structure for ticket pricing.  MBAs are "PhDs for C students," but doesn't somebody in a real field have tools that address this situation?

CU2007

Quote from: upprdeckinteresting that to  buy Harvard tickets you need to buy a 4 game pack for $80..

This is really just Cornell catching up to the ticketing landscape in general. For years, MLB teams have jammed random Tuesday afternoon games (that typically wouldn't sell) into highly desirable plans like a Saturday plan.

LGR14

Harvard tickets are usually offered on the secondary market (by students to other students) in excess of $100. If I were a current student without a Harvard student, I'd buy the $80 package in a heartbeat. Smart students will allow this to drive down the prices. It's a good thing.

upprdeck

where is this secondary market of tickets that people are buying for $100?

students didnt even buy 75% of their tickets this year and havent for many years.

I dont really have a problem with the bundling but making it a 4 game package is a bit excessive.

Considering that just before xmas you could buy the Harvard ticket stand alone for $30 and they didnt sell many why would they expect $80 tickets to fly out the window?

Why not some alternative price scaling? Harvard for $50, 2 games for $60?

there are roughly 400+ tickets available right now for sat night just 2 days out.

what do they do when it gets to friday?

Trotsky

Quote from: upprdeckWhy not some alternative price scaling? Harvard for $50, 2 games for $60?

there are roughly 400+ tickets available right now for sat night just 2 days out.

what do they do when it gets to friday?

Do they do a Filene's basement?  (Drop the price over time until you've moved all the inventory.)  All my instincts tell me the A.D. isn't being greedy, but inept.

Jim Hyla

If I remember correctly, in the past Harvard has bundled the CU game.
"Cornell Fans Made the Timbers Tremble", Boston Globe, March/1970
Cornell lawyers stopped the candy throwing. Jan/2005

CAS

Andy has overpriced hockey tickets.  The goal should be to fill Lynah.  The overpricing has led to both empty seats & reduced revenues.

Jim Hyla

Quote from: CASAndy has overpriced hockey tickets.  The goal should be to fill Lynah.  The overpricing has led to both empty seats & reduced revenues.

Empty seats, yes.

But how do you know reduced revenues?
"Cornell Fans Made the Timbers Tremble", Boston Globe, March/1970
Cornell lawyers stopped the candy throwing. Jan/2005

upprdeck

since they went to the box seats in the expansion, sell outs have gone away.

the waiting list is long gone less than 75% of the townie season tickets are now sold.

Revenue might have stay flat since prices went up so much but are they profiting as much from it?

the question will still be at what price point would they get back to even 90% of capacity? Im not sure even half price tickets would do that now.

Still the trend is less season tickets sold so price has to have something to do with it and there is no reward for buying season tickets like cheaper tickets or prices staying flat for some period of time.

Its the cash cow that has long left the building and they waited way to long to try and bar the door.

CAS

Can anyone rationalize why single game ticket prices were increased this year?

CU2007

Quote from: CASCan anyone rationalize why single game ticket prices were increased this year?

Someone's gotta pay for the girls' polo team.