Randy Jones jumps from Clarkson

[Rich Stamboulian]

I think you're nit picking.  Is it really that difficult to tell that the stick is also an "L"?  C'mon, you guys have seen "CLARKSON" spelled out for years.  :-D

If cornell changed their jerseys to show the Ls as sticks, would anyone have trouble with that spelling?

[CowbellGuy]

If Cornell changed their jerseys, I think I'd become a Harvard fan...

[DeltaOne81]

Rich,

I'm not saying it's "that difficult", but I swear it, I had to do a double-take. I looked at it, thought, 'wait a sec', looked again, and then I understood. I get the impression I'm not that only one. Is it ridiculous? no, but I don't think they want half the people that look it at to be confused for a second first. I agree that a gap between the C and A, to make it clear that the stick is a letter, would be a big help.

Anyway, I think we've killed this one.

[French Rage]

DeltaOne81 '03 wrote:

Rich,

I'm not saying it's "that difficult", but I swear it, I had to do a double-take. I looked at it, thought, 'wait a sec', looked again, and then I understood. I get the impression I'm not that only one. Is it ridiculous? no, but I don't think they want half the people that look it at to be confused for a second first. I agree that a gap between the C and A, to make it clear that the stick is a letter, would be a big help.

Anyway, I think we've killed this one.

Perhaps putting the bottom of the stick level with the bottom of the rest of the letters instead of below them.

[CowbellGuy]

Rich Hovorka '96 wrote:
but now the Golden Knight is actually green.

Rather hasty, but what would it look like if the knight were yellow?

[Jeff Hopkins \'82]

What's so difficult?



was around for 20 years and nobody had a problem with the logo.

JH

[ugarte]

Jeff Hopkins '82 wrote:

What's so difficult?



was around for 20 years and nobody had a problem with the logo.

JH

In the Caps logo, only the shaft is important in the spelling, and it is aligned with the letters.  The "Clarkson hockey word mark" relies on the blade, which is below the rest of the word, to make the L.  And crossing the t in "Capitals" helps with clarity.  So does the better letter spacing.  Actually, there are a lot of differences.  I don't think that this was Clarkson's best effort.  

Good work on the primary logo, word mark and mascot (despite the choice of green over gold for the mascot).  The secondary logo has an unfortunate "action" quality that ranks it with huggy bear.

[DeltaOne81]

Yeah, I was about to say that the main difference is that they leave space around the stick to make it clearly a different letter, as oppposed to



which kinda just squeezes it in there. I think the rest of BRA's points are good too. I'm hardly saying this topic is important, but since it seems to have a little momentum, I'll go with it :-).

[peterg]

I hesitate to jump into this, but having just seen what you all are talking about I have to say I, for one, have no confusion over what team is being "advertised" by that logo.

That said, however, it doesn't do much for me.  It just doesn't convey a sense of strength or speed or ferocity or energy.   It just seems blah.  

Just like I like the very plain (read - classy, traditional) Cornell sweaters, the Clarkson Primary Logo Mark and Color Word Mark are more my style.  I'm not sure about that secondary logo mark either.

Of course, Cornell now has the smiling brown furball (talk about your "blah" logo), so what the heck, Clarkson's is just fine.

[ugarte]

Peterg wrote:

I hesitate to jump into this, . . .

Don't be shy.  This is what we are reduced to when we are waiting for the season to start.

[Section A]

OR...... we COULD start trying to guess this season's possible line combinations :-)....

[Greg Berge]

We're actually doing better than most off-seasons. We're talking about hockey, anyway.

Oh, and I think the new Clarkson logo looks good.



Post Edited (07-16-03 23:44)