Print Page - Yale's huge marketing contract

Title: Yale's huge marketing contract
Post by: Ken711 on January 12, 2016, 07:54:53 PM

http://www.bloomberg.com/news/articles/2016-01-12/why-under-armour-is-paying-big-ten-money-to-sponsor-yale-sports

Title: Re: Yale's huge marketing contract
Post by: Trotsky on January 12, 2016, 08:02:49 PM

The one problem with this plan is Yale alums are likely not stupid enough to be influenced by marketing.

Title: Re: Yale's huge marketing contract
Post by: Jeff Hopkins '82 on January 12, 2016, 10:36:04 PM

Quote from: TrotskyThe one problem with this plan is Yale alums are likely not stupid enough to be influenced by marketing.

This isn't about alumni. It's about wannabees.

Title: Re: Yale's huge marketing contract
Post by: billhoward on January 13, 2016, 10:32:26 AM

Quote from: Jeff Hopkins '82
Quote from: TrotskyThe one problem with this plan is Yale alums are likely not stupid enough to be influenced by marketing.
This isn't about alumni. It's about wannabees.

ELynah Forum

General Category => Other Sports => Topic started by: Ken711 on January 12, 2016, 07:54:53 PM